TBMOA
Back to newsNumber of views: 122

TBMOA Successfully Completes the First Phase of Its Digital Transformation

TBMOA has completed the first phase of its digital transformation by moving from Wild Apricot to Custominder. This important step marks a major milestone in strengthening TBMOA’s digital foundation, improving its brand awareness, building a more connected back-office system, and preparing the organization for future growth.

This first phase was designed to modernize the way TBMOA manages its operations, memberships, events, sponsorships, and business processes. By bringing these areas together in Custominder, TBMOA is creating a stronger and more efficient digital environment to support its members, partners, sponsors, and leadership team.

TBMOA's digital transformation, Phase one

Building a Stronger Digital Foundation

The transition to Custominder gives TBMOA a more flexible and scalable digital foundation. This foundation supports the organization’s current needs while also preparing it for future development, new services, and long-term growth.

Instead of relying on disconnected tools or limited systems, TBMOA now has a stronger digital structure that can better support daily operations, member engagement, event planning, sponsorship management, and internal coordination.

Improving Brand Awareness and Digital Presence

A key focus of this phase was improving TBMOA’s digital presence and brand visibility. With a more organized digital platform, TBMOA can present its activities, events, announcements, sponsorship opportunities, and member-related information more clearly and professionally.

This improved digital presence helps TBMOA communicate more effectively with its community and strengthen its position as an active and valuable organization in the building management and operations sector.

Creating a Back Office in Custominder

One of the most important achievements of the first phase was creating a connected back-office system in Custominder. This back office supports the internal management of TBMOA’s operations and provides a centralized space for handling important organizational activities.

The new back-office structure helps reduce manual work, improve access to information, and create better coordination between different areas of the organization.

Enhancing Membership Management

Membership management is a core part of TBMOA’s operations. Through Custominder, TBMOA has improved the way memberships are managed, organized, and maintained.

The new system supports better tracking of member information, membership plans, renewal processes, and member-related communications. This creates a stronger foundation for serving current members while also supporting future membership growth.

Strengthening Event Management

Events are an important part of TBMOA’s community engagement and industry presence. The first phase of the digital transformation included improvements to event management processes, helping TBMOA plan, organize, and manage events more effectively.

With a stronger digital system in place, TBMOA can better support event registration, event information, sponsorship visibility, and post-event follow-up.

Defining Sponsorship Packages and Deliverables

Another important part of this phase was defining sponsorship packages and deliverables in a more structured way. This helps TBMOA present sponsorship opportunities more clearly and professionally to potential sponsors.

By organizing sponsorship packages, benefits, placements, and deliverables, TBMOA can create stronger value for sponsors and provide better visibility before, during, and after events.

Integrating Business Processes with Square

The first phase also included integrating important business processes with Square. This supports smoother payment-related workflows and helps TBMOA manage financial interactions in a more organized and efficient way.

This integration is part of a broader effort to connect TBMOA’s operational, event, sponsorship, and payment processes within a stronger digital ecosystem.

Supporting Better Governance and Organizational Continuity

Digital transformation is not only about technology. It is also about governance, consistency, and organizational continuity. By creating a more structured digital back office, TBMOA is better prepared to preserve organizational knowledge, support leadership transitions, improve internal processes, and maintain continuity over time. This is especially important for an organization that depends on long-term planning, volunteer leadership, member trust, and community engagement.

Continuing Toward the Next Phase

The successful completion of the first phase is an important achievement, but it is only the beginning of TBMOA’s digital transformation journey.

With the foundation now in place, TBMOA can continue toward the next phase with greater confidence. Future improvements can build on this structure to further enhance automation, reporting, member experience, sponsorship management, content management, and overall organizational efficiency.

By moving from Wild Apricot to Custominder, TBMOA has taken a major step toward becoming a more connected, modern, and future-ready organization.